about me! :))
Hi, my name is Jamie Lea Clingenpeel, and I like attention.
As the youngest child, I learned that if I want people to notice me, I should give them a really good reason to look. And that's how I approach Art Direction & Content Creation!
Designing bold visuals, incorporating culture, and ALWAYS taking creative risks.
education
James Madison University 2026
B.A., Media Arts and Design with a concentration in Creative Advertising
Study Abroad - Hue University, Hue Vietnam (2025)
awards
2025 Broadcast Education Association Award of Excellence in the Emerging Technologies: Social Media category.
2026 Student Silver ADDY Award in the Online/ Interactive: Social Media Category.
2026 Broadcast Education Association’s Award of Excellence in the Interactive Multimedia: Social Media Category.
skills
• Adobe Creative Suite & Canva Pro
• Video Editing (Final Cut Pro & Premiere Pro)
• Photography (Lightroom)
• Public Speaking
• Digital Storytelling
• Written & Verbal Communication
experience
Senior Creative Executive, Bluestone Communications
(JMU Student-run Public Relations Firm)
Harrisonburg, VA | January 2026 - May 2026
Lead creative initiatives for campaigns, ensuring accurate creative direction based on client objectives, timelines, and audience insights.
Oversee all creative work and progress of my creative team, providing feedback.
Collaborate in client meetings to shape messaging, campaign direction, and creative recommendations.
Develop strategic campaign plans, brand guidelines, and messaging frameworks to strengthen brand voice and impact.
Contribute to brainstorming and concept development for integrated PR campaigns, including digital, social, and promotional materials.
Marketing and Engagement Fellow, JMU X-Labs
(On-campus Innovation Center)
Harrisonburg, VA | August 2025 - May 2026
Develop and execute creative marketing strategies to promote X-Labs’ events and programs to JMU students across digital platforms.
Write and present creative briefs that outline goals, target audiences, and content direction to guide marketing projects.
Design and produce content that aligns with JMU X-Labs’ missions and branding.
Increase social media presence and engagement while tracking and analyzing the platform
Server, Buffalo Wild Wings
Glen Allen, VA | April 2022 - April 2026
Manage competing priorities in a fast-paced environment.
Perform multiple roles, including hostess, cashier, kitchen expeditor, and server.
Known for maintaining a friendly and welcoming atmosphere by consistently delivering exceptional customer service and ensuring a positive dining experience.
Excel at serving birthday parties, sports teams, and other large events.
Reporter, JMU Breeze TV
(James Madison University TV news)
Harrisonburg, VA | September 2023 - May 2024
Reported on on-and-off-campus stories through interviews, B-roll filming, and video editing.
Produced accurate, engaging, and timely news content for broadcast and social media.
Led “Weekend Round-Up”, a social media segment that summarized weekend events for JMU students, in which I wrote a script, filmed, edited, and posted weekly.
Worked closely with a team to meet deadlines, maintain journalistic integrity, and adapt stories to different platforms.

