about me! :))

Hi, my name is Jamie Lea Clingenpeel, and I like attention.

As the youngest child, I learned that if I want people to notice me, I should give them a really good reason to look. And that's how I approach Art Direction & Content Creation!

Designing bold visuals, incorporating culture, and ALWAYS taking creative risks.

education

James Madison University 2026

B.A., Media Arts and Design with a concentration in Creative Advertising

Study Abroad - Hue University, Hue Vietnam (2025)

awards

2025 Broadcast Education Association Award of Excellence in the Emerging Technologies: Social Media category.

2026 Student Silver ADDY Award in the Online/ Interactive: Social Media Category.

2026 Broadcast Education Association’s Award of Excellence in the Interactive Multimedia: Social Media Category.

skills

• Adobe Creative Suite & Canva Pro

• Video Editing (Final Cut Pro & Premiere Pro)

• Photography (Lightroom)

• Public Speaking

• Digital Storytelling

• Written & Verbal Communication

experience

Senior Creative Executive, Bluestone Communications

(JMU Student-run Public Relations Firm)

Harrisonburg, VA | January 2026 - May 2026

  • Lead creative initiatives for campaigns, ensuring accurate creative direction based on client objectives, timelines, and audience insights.

  • Oversee all creative work and progress of my creative team, providing feedback.

  • Collaborate in client meetings to shape messaging, campaign direction, and creative recommendations.

  • Develop strategic campaign plans, brand guidelines, and messaging frameworks to strengthen brand voice and impact.

  • Contribute to brainstorming and concept development for integrated PR campaigns, including digital, social, and promotional materials.

Marketing and Engagement Fellow, JMU X-Labs

(On-campus Innovation Center)

Harrisonburg, VA | August 2025 - May 2026

  • Develop and execute creative marketing strategies to promote X-Labs’ events and programs to JMU students across digital platforms.

  • Write and present creative briefs that outline goals, target audiences, and content direction to guide marketing projects.

  • Design and produce content that aligns with JMU X-Labs’ missions and branding.

  • Increase social media presence and engagement while tracking and analyzing the platform

Server, Buffalo Wild Wings

Glen Allen, VA | April 2022 - April 2026

  • Manage competing priorities in a fast-paced environment.

  • Perform multiple roles, including hostess, cashier, kitchen expeditor, and server.

  • Known for maintaining a friendly and welcoming atmosphere by consistently delivering exceptional customer service and ensuring a positive dining experience.

  • Excel at serving birthday parties, sports teams, and other large events.

Reporter, JMU Breeze TV

(James Madison University TV news)

Harrisonburg, VA | September 2023 - May 2024

  • Reported on on-and-off-campus stories through interviews, B-roll filming, and video editing.

  • Produced accurate, engaging, and timely news content for broadcast and social media.

  • Led “Weekend Round-Up”, a social media segment that summarized weekend events for JMU students, in which I wrote a script, filmed, edited, and posted weekly.

  • Worked closely with a team to meet deadlines, maintain journalistic integrity, and adapt stories to different platforms.